Want to know more about how we drop in to remote communities, businesses or organizations and capture the experience of being there?
Read more about our project with the Fort Nelson Airport & Rhubarb Media to get a taste for how we work efficiently with organizations while staying true to their essence and message.
Having worked with Rhubarb Media in the past, when they received the contract to build a new website for the Fort Nelson airport (YYE), they called us in to capture the essence of the services, the people and the community. This is the kind of work we were made for. Dropping in to a community with a rough outline of shots required but keeping in mind the overall feel of the place at the heart of what we shoot is what we thrive on.
Founded as a fur trading post, built upon the fickle forestry industry, Fort Nelson is now a booming oil and gas exploration town. Through it's many reincarnations, Fort Nelson has always remained relatively small with it's core population currently hovering around 4,000.
Unconventional exploration of natural gas reserves in the surrounding area has brought in scores of industry workers. Though Fort Nelson is situated right on the Alaska highway, those workers almost exclusively access the town by air. With direct flights from centers like Edmonton, Calgary and Vancouver and an ever increasing influx of passenger demand, the YYE airport found itself seriously in need of an online presence that represented it's diverse service offerings.
WWII to Today
YYE, established in the early 1940s, became an important refueling stop over for approximately 8000 aircraft enroute to Russia during World War II. The past 7 decades have seen the airport play many different roles but today it not only serves as a base for the passenger airline Central Mountain Air, but also hosts 16 other tenants, many of which provide charter services for oilfield companies and a even a seasonal fire base for the British Columbia Forestry Service.
We arrived in Fort Nelson just as the autumn colours came out in full force. This also happens to be the season of bears. Prior to hibernating, the black, brown and grizzly bears of the region forage to fill their bellies for the long winter ahead. We were warned right away by locals not to make use of the beautiful walking trails that surround and transverse the town because if we did so, we were sure to have an unwise encounter with a hungry bear.
So instead we visited the Alaska Highway museum, joined the fishermen and families spending the afternoon on the riverbanks, followed the sunset out of town on an early evening drive and then came back to sip coffee at the best local haunts.
Once and Again
While the amenities at the airport itself are exactly what one would expect from a small town airport, the staff are amazingly efficient and friendly. Orchestrating so much air traffic on a regular basis with such a small team requires everyone to be dedicated and at the top of their game and these guys go above and beyond.
We also loved the community and definitely will be making another trip to Fort Nelson in the future to see and experience all the things we couldn't pack into our first visit!
Drop In Projects
We love to work with organizations that need to hit the ground running with their projects. If you like to talk more about what how we drop into a location and get to the heart of the story, don't hesitate to give us a shout!